Advertising Investment History
Complete Meta delivery history. CRM conversion attribution is reliable only from September 1, 2026.
| Campaign | Period | Spend | Impressions | Landing views | Cost / LPV |
|---|
Marketing Command Center
Lifetime advertising investment and current CRM acquisition at a glance.
Lifetime Meta investment—Complete Ads Manager history
Lifetime impressions—Meta delivery
Lifetime landing views—Meta landing-page views
CRM today0New inquiries, Eastern Time
CRM this week0Monday through today
CRM this month0Month to date
Active CRM inquiries0All non-archived records
CRM Momentum
Unique, non-archived inquiries added to the CRM.
Today0
Yesterday0
This week0
This month0
Previous month0
Accounting & Revenue Context
Verified invoice results shown separately from attributed campaign revenue.
Paid invoices—Recorded payments
Amount received—Gross cash received
MBW gross actual—Verified accounting value
MBW profit accrual—Accounting accrual
Refunds—Recorded refunds
Lifetime Meta investment—Ads Manager history
Accounting period unavailable.
Website Acquisition — GA4
Ready to connectCurrent Paid Campaigns
Only records explicitly matched to the active September Meta campaign appear here.
mbw_booking_test_2026_09Loading live Meta delivery and CRM attribution.
ConnectingAd spend—Live current-campaign delivery
Landing-page views—Meta landing-page views
Attributed inquiries0Verified from September 1
Cost per inquiry—Spend ÷ verified inquiries
Attributed bookings0Matched CRM bookings
Quoted pipeline$0Not actual paid revenue
No CRM inquiries are currently attributed to this campaign. Historical CRM activity is shown separately below.
Creative Performance
The same three videos are combined across US and international ad sets. Business outcomes lead the ranking.
A creative is labeled only after it has enough delivery data; early results remain “Needs more data.”
US vs International
A like-for-like comparison of the two $10/day ad sets.
Current Campaign Daily Activity
Day-by-day live Meta landing-page views and campaign-attributed inquiries.
Campaign Funnel
Follow the path from Meta delivery to verified CRM outcomes. Quoted pipeline is not paid revenue.
Current Campaign Inquiries
Only CRM records carrying the exact current campaign UTM are included.
| Guest | Date | Market / Creative | Status | Revenue |
|---|
Historical Marketing Pipeline
All CRM marketing activity in the selected date range, kept separate from the current paid campaign.
Total inquiries0All CRM sources
Bookings0Booked, completed, or paid
Attributed quoted value$0Pipeline value, not paid revenue
Unattributed quoted value$0Bookings without usable attribution
Attribution coverage0%Verified + partial records
Contact intents0Unique available intent IDs
Source / Medium Performance
Where historical inquiries came from and how many became bookings.
Source / mediumBar length = inquiriesTotals = inquiries · booked
Contact-channel Performance
The form or communication channel used to enter the CRM.
CRM entry channelBar length = inquiriesTotals = inquiries · booked
First-touch vs Last-touch
First touch is the discovery source; last touch is the source nearest the inquiry.
SourceBar length = inquiriesTotals = inquiries · booked
First touch
How the guest first found MBWLast touch
The final known source before inquiryCampaign Performance
Campaign names already captured by the CRM attribution data.
| Campaign | Leads | Bookings | Revenue |
|---|
Attribution Quality
Coverage status or quality values supplied by the attribution pipeline.
Recent Historical Inquiries / Bookings
Recent CRM records with known source data. Market and creative are shown only for genuinely matched paid campaigns.
| Guest | Date | Source / Medium | Campaign | Status |
|---|